How To NOT Get Screwed As A Technical Co-Founder
- Joeri Pansaerts

- Dec 13, 2023
- 3 min read
Updated: May 15, 2024
In the dynamic and often tumultuous world of startups and tech entrepreneurship, the landscape is rife with stories of technical founders and early technical employees who, despite their indispensable contributions, end up with the short end of the stick. It's a narrative that's all too familiar, and one that I have witnessed firsthand.
The journey of a technical co-founder or an early-stage engineer is fraught with challenges and potential pitfalls. It's a path I've walked at Hello Customer, marked by long hours, complex problem-solving, and the relentless pursuit of innovation. Yet, despite the critical role played by these individuals, there exists a disconcerting pattern where their business counterparts, often with a flair for negotiation and a penchant for the strategic aspects of business, end up with a disproportionately larger share of equity and/or decision-making power.
This imbalance is not just a matter of numbers on a spreadsheet; it's a reflection of the value and respect accorded to those who are the backbone of any tech venture—the ones who write the code, debug the systems, and bring the visionary ideas to life. It's a situation I've seen too often: the technical genius, the go-to problem solver, the one who's always on call, yet not quite recognized as a co-founder or given a seat at the decision-making table.
The issue extends beyond just the founders. Early employees, especially those in technical roles, frequently find themselves in a similar bind. They pour their skills and time into a startup, often with the dedication and impact of a co-founder, only to receive a minuscule slice of the equity pie. It's a stark contrast to the business founders who might be part-time or less involved in the day-to-day grind yet hold the majority of the company's shares.
It's a narrative that's not lost on me, and it's one that I've taken to heart in my entrepreneurial endeavors. The key to not getting "screwed" as a software engineer or technical founder lies in recognizing one's worth and ensuring that the equity split, the division of responsibilities, and the overall recognition within the company accurately reflect one's contributions.
In my experience, I've learned that equal equity among founders is not just a fair practice but also a catalyst for a more motivated and cohesive team. It's about creating an environment where each member feels like an owner, fully invested in the success and failures of the venture. This sense of ownership is what compels a technical co-founder to wake up in the middle of the night to fix a downed server, not because they are coerced, but because they genuinely care.
But it's not just about equity. Having a seat at the table, where decisions are made, is equally crucial. It's about being more than just a coder; it's about being recognized as a thinker, a strategist, and a key player in shaping the company's direction. And when it comes to effort, the balance must be there. If I'm working tirelessly while my counterparts are vacationing more often than they're contributing, it's a clear sign that the scales are tipped unfairly.
Recognizing whether a company is truly working is another aspect that technical individuals are uniquely positioned to assess. We're often the first to notice when the analytics don't add up or when a product launch falls flat. If the response from the business side is dismissive or evasive, it's a red flag that one's efforts and insights are not being valued as they should be.
In my journey, I've also learned that not all is doom and gloom. There are many startups where the trade-offs are fair, where the technical team is valued, and where the culture is one of mutual respect and shared success. In these environments, the opportunity to learn and grow is immense, often surpassing what one might experience in a more established tech company. It's in these settings that I've felt most valued, most challenged, and most at home.
For those who find themselves in less than ideal situations, the path to rectification involves a mix of self-advocacy, exploration of new opportunities, and sometimes, the courage to take a step back in order to leap forward. It's about having candid conversations about equity, about asking for that seat at the decision-making table, and about being willing to pivot to a place where one's skills and contributions are truly appreciated.
My advice to fellow technical entrepreneurs and engineers is simple: know your worth. Your skills are rare and invaluable. Seek out environments where you are appreciated, where your voice is heard, and where the fruits of your labor are shared equitably. And to the business leaders out there, I implore you to treat your technical counterparts with the respect and fairness they deserve. After all, a company's success is not just built on ideas and strategies, but on the code that turns those ideas into reality.




